Advent Media, Inc. Corporate Blog

Professional Production, Design & Presentation Advice

The GDPR Upends the Internet

The GDPR Upends the Internet

What the EU's latest privacy legislation means for stateside Website owners

Written by Steve Puffenberger
Posted in General, Web/Graphic Design

You will soon be seeing lots of warnings and extra clicks for permission on Websites. Why?  It's the EU's "General Data Protection Regulation" (GDPR) that takes effect in May, 2018. It changes almost everything about the Internet for site owners worldwide, inculding here in the USA.

Who Needs a Documentary Film?

Who Needs a Documentary Film?

Why a Documentary Video is a Valuable Business Communication Tool

Written by Steve Puffenberger
Posted in Video Production

Everyone has a story to tell. If you’re in business, or you have an organization with a mission, often the best way to get the story out is to tell it on video. And that’s where a documentary film is gold!

Learn more about this valuable communication tool and how it can help you achieve your business goals.

Seven Primary Web Design Guidelines

Seven Primary Web Design Guidelines

The user interface goes a long way in delivering great user experience.

Written by David Puffenberger
Posted in Web/Graphic Design

If you’ve researched Web design or Web development lately, you probably have heard of UX/UI design. But what does that mean?   At Advent Media, we have learned from our 10+ years in the Web industry (50 years in AV), and have developed some basic guidelines.

Video for Recruiting

Video for Recruiting

How a professional video can be a valuable tool for recruiting quality talent

Written by Steve Puffenberger
Posted in Video Production

"Experts" have written that a great way to recruit people is to use a video. Imagine that! Learn more about what makes for a great recruiting video for employers, schools or volunteer organizations.

Free Websites!

Free Websites!

Q: "Is there such a thing as a free Website?" A: Is there such a thing as a free lunch?

Written by Steve Puffenberger
Posted in Web/Graphic Design

So a friend asked me the burning question, “Is there such a thing as a free Website?”  To which I reply, “is there such a thing as a free lunch?”

It's true for Websites. There are “free” services, some very low-cost options, and of course “real” Websites, but they all come with costs.  Here's a look at what's going on.

Why PowerPoint?

Why PowerPoint?

Advent Media, Inc. chooses PowerPoint for some very sound business reasons

Written by Steve Puffenberger
Posted in Presentations/Events

Sure, there are fancier, pricier and more trendy presentation software titles out there, but at Advent Media, Inc., we have standardized on PowerPoint as our go-to delivery system for presentations. Why? Here are 10 sound business reasons to trust PowerPoint.

What's a Pitch Deck?

What's a Pitch Deck?

Using PowerPoint to "pitch" your ideas

Written by Steve Puffenberger
Posted in Presentations/Events

So, what is a Pitch Deck? It’s simply a series of images to illustrate your “pitch.” Pitch Decks can be a powerful communication tool for anytime you need to sell something – a product, concept, or idea. Learn how Pitch Decks can be vital in achieving your business goals.

Bonus article: "What the deck?"

The Cost and Value of Media Production Services

The Cost and Value of Media Production Services

How to budget for video production, Website development and presentation design services

Written by Steve Puffenberger
Posted in General, Video Production, Web/Graphic Design, Presentations/Events

You may have seen this illustration about "Pick Two: Fast, Cheap, Good."

Fast + Cheap = Not Good
Cheap + Good = Not Fast
Good + Fast = Not Cheap

By far the most frequently asked question about creative media production is "what does it cost?"
There's a very simple answer, "It depends."

This whitepaper will help you understand how pricing media production works.

Distracted Presenting

Distracted Presenting

Avoiding Primary Distractions when using PowerPoint

Written by Steve Puffenberger
Posted in General, Presentations/Events

“Distracted driving” is a scourge on the land. You can’t go more than a week without hearing of someone who’s crashed their car – or just walked into a pole – while texting.

But this article is not about the foibles of distracted driving.  It’s about distractions when you’re trying to be a presenter – especially when using PowerPoint or other slide-based visuals.

So here’s the deal. Rule #1* of any presentation is, “people forget details.” Rule #2 is “people remember impressions,” and the corollary to Rule #2 is “distractions are impressions!” So what’s a distraction? It’s ANYTHING that causes a member of your audience to lose focus on what you are …SQUIRREL… saying.

Are you properly protecting your Website from hackers?

Are you properly protecting your Website from hackers?

Why ignorance is not bliss when it comes to Website safety, security and liability.

Written by David Puffenberger
Posted in Web/Graphic Design, Technical Support

You hear it all the time. “XYZ Company’s Website has been hacked.” “Big data breach.” “Customer credit cards and social security numbers exposed.” It’s not going to get any better.

But this article isn’t about a big company with big data. Smaller Websites are vulnerable too, and site owners are at risk. Why?

Read on to learn all about it.

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